AI
I recently finished a project where I used AI to write 90% of the copy for my mid-fidelity concepts and prototype. In the ‘olden days’ of 2 years ago, you’d have to write all of the copy in your designs yourself, or resort to lorem ipsum. But what if
UX research
The vast majority of qual UX research is one-to-one. But in reality, many products and services aren’t bought or used by just one person: it’s a couple making the decision. Just consider the data: * 71% of holiday bookings are made by couple or families * Partner influence is the
Welcome to my new website and the very first issue of Desk Notes! 🚀 I’ve been writing on LinkedIn for the past few years, sharing thoughts on research, design, leadership and career development. But LinkedIn has its limitations - posts disappear over time and while brevity is great, sometimes you